Impact Confections


Janesville, Wisconsin – Impact Confections is one of the fastest-growing confectionery producers in the United States and one of the largest remaining independent candy companies. The company offers a balanced mix of everyday and seasonal confection products through its two brands, Warheads and Melster. The Warheads brand offers a wide variety of confections within the niche sour segment of the non-chocolate confections market. These products include original extreme sour hard candy, sour chewy cubes, and sour twists, among others. Melster offers a diverse portfolio of nostalgic confection products, including circus peanuts and chocolate covered marshmallows.

Acquisition Date: November 2014

Realization Date: February 2022

Fund: Mill City Fund II